Soggy Sweat Craft Beer and BBQ Festival

(Jackson, MS) –The Mississippi Brewers Guild (MBG) recently announced the inaugural Soggy Sweat Craft Beer & BBQ Festival is scheduled for Saturday, September 15 at Smith Park in downtown Jackson. The festival, exclusively celebrating craft beer made in Mississippi, will be the first of its kind. A collaborative Czech Style Pilsner brewed for the Mississippi Brewers Guild, Lucille: Drink’em on Down, is perfect for Mississippi summers and will be released at the event. Mississippi Craft Breweries will also create custom beer for the festival with samples available at brewery tents. Soggy Sweat gives beer manufacturers the opportunity to put their own spin on a festival beer with a BBQ element. Local BBQ enthusiasts will also be onsite creating their own delicious BBQ to pair with the newly created beer. Samples of the specialty firkin beer, Lucille: Drink’em on Down, and BBQ will be available until gone.

“We are excited to have the Soggy Sweat Festival where we can solely highlight our Mississippi breweries,” said Matthew McLaughlin, Executive Director of the Mississippi Brewers Guild. “For the past couple of years, we have held different Mississippi Brewers Guild events, however, we are excited to have a branded annual festival. Soggy Sweat gives our state breweries an opportunity to create specialty beers for the event as well as to have their popular brands onsite. It is going to be a great afternoon to enjoy the newly renovated Smith Park, listen to music, sample beer and BBQ, and enjoy Downtown Jackson.”

The name of the festival, Soggy Sweat Craft Beer & BBQ, is derived from the renowned speech given by Judge Noah S. “Soggy” Sweat, Jr., a judge, law professor and state representative about the repeal of prohibition. When asked if he was for or against prohibition and whiskey, he answered candidly about the different sides of alcohol and it’s effects. His speech termed the phrase “if-by-whiskey”.

The Soggy Sweat Craft Beer & BBQ Festival will feature live music by John Causey and the Jason Daniels Band, samples of festival created beer and BBQ, food trucks and beverages.  The festival is scheduled for Saturday, September 15, 1:00 p.m. – 4:00 p.m. at Smith Park in Downtown Jackson. Advanced tickets are $20 per person and can be purchased at Event day tickets are $25 and can be purchased at the gate. Children are free and must be supervised by an adult. Proceeds benefit the Mississippi Brewers Guild. For more information about the Soggy Sweat event, visit

The Mississippi Brewers Guild is organized to promote, protect and further, in every lawful manner, the common interests of its members and the licensed brewing industry in Mississippi. The Mississippi Brewers Guild is a Mississippi non-profit corporation and exempt from federal income tax under Section 501(c)(6). The organization is comprised of brewers, vendors, retailers and craft beer enthusiasts focused on promoting Mississippi beer. To learn more about the Mississippi Brewers Guild, visit

Emily Hunt

Emily is the founder and owner of Magnolia Moms. She and her husband Chris live in Madison, MS with their two little girls, Lila and Ella. Emily works full time in the Financial Services industry where she is driven by her passion to help women become more financially stable. She is an avid Mississippi State fan and can be found most weekends watching the Dawgs! She loves wine and unsweetened tea and could eat chips and salsa for most meals. Most importantly she loves sharing her stories and thoughts with all the fantastic Magnolia Moms readers.

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